It's as simple as it sounds. #MiracleMonday
It came from a series of discussions about fundraising and sustainability for programs, how to be creative without being hokey, how to combat donor fatigue, how to balance and illustrate the reality of needs with the dignity of those who need help, and a whole host of other issues and topics that affect people who raise money, awareness and run events.
#MiracleMonday came from that.
The aim is to promote and raise funds for smaller projects and provide them with immediate, meaningful help.